DON JAZZY SAYS HE IS TOO BIG FOR ENDORSEMENT DEALS

Don Jazzy: I’m too big for endorsement deals, I’m now about partnerships

Don Jazzy | TheCable.ng
Don Jazzy, Mavin Records CEO, says he’s outgrown being a brand ambassador at this stage in his career.

The ace producer who has a stake in Flobyt, a free WiFi service, said he’s now into partnerships.

“Brand ambassador? I stopped that a long time ago. We are bigger than those things now. We are more about partnerships,” Don Jazzy said on Friday at the launch of Flobyt, in Lagos.

According to Don Jazzy, Flobyt will help increase the access of Nigerian consumers to local content.

He revealed that Nigerian music is mostly streamed and purchased by those in the United Kingdom and the United States.

“It will be nice for your consumers to access your music on the go. If you look at our analytics on how our music is being consumed, we noticed that the people that buy and stream are more from the UK, US and other African countries.”

The co-owner of the defunct Mo-Hits Records noted that if Nigerians have easy, affordable internet access, they will be the highest consumers of local content.

“Obviously if there’s more WiFi here, the number will grow because our core fanbase is here,” he added.

Don Jazzy also disclosed that he will soon be going into movie production.

Comments

Popular posts from this blog

BENUE GOVERNOR DENIES BEEN BEHIND IMPORTED CONTAINER OF SNAKES,FROGS,SPIDERS AND GECKOS

TRUMP CALLS OUTCOME OF ALLEGED MURDERER'S CASE 'DISRESPECTFUL VERDICT'

FEMALE MORTICIAN THAT CAN'T STAY AWAY FROM THE DEAD

NIGERIAN GOVT REACTS TO RECENT KILLING OF A NIGERIAN IN SOUTH AFRICA

NORTH KOREA READY TO DEFY TRUMP AS SATELLITE IMAGES SHOW KIM JONG-UN PREPARING 6th NUCLEAR MISSILE TESTS

MOUTH TATTOOED TEENAGE DAD CRIES OUT OVER HIS INABILITY TO FIND A JOB

15 DAY OLD INFANT MISSING UNDER SUSPICIOUS CIRCUMSTANCES

TODAY'S DEVOTION

THE UK GOVT GIVES NIGERIA ADVICE ON TERROR GROUP BOKO HARAM